Privacy Policy

Effective Date: February 17, 2026 | Last Updated: February 17, 2026

Your Privacy Matters

This Privacy Policy describes how Kutoot Innovations Pvt. Ltd. collects, uses, and protects your personal data in accordance with the Digital Personal Data Protection Act, 2023 (DPDPA), the Information Technology Act, 2000, and all other applicable Indian laws. By using our Services, you consent to the practices outlined herein. Please read this policy carefully before proceeding.

Kutoot Innovations Private Limited ("Kutoot", "we", "our", or "us") respects your privacy and is committed to protecting your personal data with transparency and accountability.

Kutoot operates a technology-driven platform that enables local merchants to offer digital discounts, loyalty benefits, and performance-based promotional campaigns to customers through a unified ecosystem (the "Platform").

For the purposes of applicable law, including the Digital Personal Data Protection Act, 2023 ("DPDP Act"), Kutoot acts as a Data Fiduciary in relation to the personal data processed through the Platform.

This Privacy Policy explains how we collect, use, process, store, and protect your personal data when you access or use our website, mobile applications, or services.

By using the Platform, you acknowledge that you have read and understood this Privacy Policy.

This Policy applies to personal data collected through:

  • Our website and mobile applications
  • Account registration
  • Merchant campaigns and reward interactions
  • Customer support communications
  • Emails, SMS, WhatsApp, and other digital interactions
  • Any other services offered by Kutoot

By using the Platform, you provide your free, specific, informed, and unambiguous consent for the processing of your personal data.

Kutoot processes personal data based on:

  • Your consent
  • Performance of contractual obligations
  • Compliance with legal and regulatory requirements
  • Legitimate uses such as fraud prevention, security monitoring, and service improvement

You may withdraw your consent at any time by contacting us at legal@kutoot.com or through available in-app controls (where applicable). Withdrawal of consent may impact your ability to use certain services.

The Platform is intended for users above the age of 18 years.

Kutoot does not knowingly collect personal data from minors without verified parental or guardian consent. If such data is identified, it will be promptly deleted.

A. Information You Provide Directly

  • Name, mobile number, email address
  • Account registration
  • Transaction history and purchase details
  • Feedback, reviews, survey responses
  • Customer support communications

B. Information Collected Automatically

  • IP address and device identifiers
  • Device type, operating system, browser type
  • App usage data and navigation patterns
  • Interaction with merchants and campaigns
  • Log files and diagnostic data

C. Location Data (With Consent)

We may collect approximate or precise location data (with your consent) to:

  • Show relevant hyperlocal offers
  • Improve campaign targeting
  • Prevent fraud and misuse

Kutoot uses cookies, SDKs, pixels, and similar technologies to:

  • Authenticate users
  • Improve user experience
  • Measure campaign performance
  • Understand usage patterns

We may use third-party analytics tools (such as cloud analytics providers or marketing platforms) to help us analyze Platform usage.

You can control cookie preferences through your browser settings.

We use your personal data to:

  • Enable merchant campaigns and offers
  • Issue promotional benefits such as stamps and rewards
  • Process and validate transactions
  • Provide customer support
  • Improve Platform functionality and user experience
  • Detect, prevent, and investigate fraud or misuse
  • Comply with applicable legal and regulatory obligations

Kutoot may offer promotional benefits, such as stamps or reward entries, as part of its marketing campaigns.

These benefits:

  • Are provided at no cost as part of promotional initiatives
  • Are not sold independently
  • Do not hold any cash value
  • Are non-transferable
  • Are not intended to be, and do not constitute, gambling, lottery, or betting products

These initiatives are designed to enhance customer engagement while supporting and promoting local merchants.

Kutoot does not store sensitive financial information, such as:

  • Card numbers
  • CVV
  • Banking credentials

All payments are processed through RBI-authorised payment service providers (PSPs).

Kutoot only receives limited transaction data required for:

  • Confirmation of payment
  • Settlement and reconciliation
  • Campaign eligibility processing

We may share your personal data with:

  • Merchants - for validating transactions and redemptions
  • Payment service providers - for processing payments
  • Technology and cloud service providers - for hosting and analytics
  • Communication service providers - for SMS, email, and notifications
  • Regulatory or legal authorities - when required by law

Kutoot does not sell personal data to third parties.

All third-party partners are required to handle data securely and only for permitted purposes.

Your personal data may be processed or stored on servers located outside India.

Where such transfers occur, Kutoot ensures that appropriate safeguards are implemented in compliance with applicable data protection laws.

Kutoot retains personal data only for as long as necessary to:

  • Provide services
  • Comply with legal obligations
  • Maintain records for audit and dispute resolution
  • Prevent fraud and misuse

Once data is no longer required, it is securely deleted or anonymized.

Kutoot implements appropriate technical and organizational measures to protect your data, including:

  • Encryption of data in transit and at rest
  • Role-based access controls
  • Secure authentication systems
  • Continuous monitoring and logging
  • Regular security assessments

While we strive to protect your data, no system can guarantee absolute security.

Under the Digital Personal Data Protection Act, 2023, you have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Withdraw consent
  • Seek grievance redressal

To exercise your rights, please contact:

You may receive promotional communications from Kutoot.

You can opt out at any time by:

  • Using the unsubscribe link in communications
  • Adjusting in-app notification settings
  • Contacting support

In accordance with applicable laws, Kutoot has appointed a dedicated Grievance Officer to address user concerns:

  • Name: Mr. Arun Kumar
  • Phone: +91 72597 77622
  • Company: Kutoot Innovations Private Limited
  • Email: legal@kutoot.com

For campaign-related concerns:

  • Acknowledgement within 48 hours
  • Resolution within 30 days

Kutoot may update this Privacy Policy from time to time to reflect changes in:

  • Legal requirements
  • Technology
  • Business practices

Material changes will be communicated through the Platform or other appropriate channels.

For any queries or support, please reach out to us:

By using Kutoot services, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

Acknowledgment & Consent

By using Kutoot's Services, you acknowledge that your personal data will be processed in accordance with this Privacy Policy and applicable laws including the Digital Personal Data Protection Act, 2023, Information Technology Act, 2000, and all other applicable Indian laws. Kutoot remains committed to transparency, accountability, and secure data management in support of our mission to provide a safe, engaging, and compliant platform for merchant promotions and customer rewards.

Encrypted & Secure Privacy Protected DPDPA 2023 Compliant

Data Protection Officer

Email: legal@kutoot.com

Phone: +91 72597 77622

Response Time: 30 calendar days

Support & Inquiries

Email: support@kutoot.com

Phone: +91 72597 77622

Response Time: 48 hours